michel portuese

Art Director | Motion Designer

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ABOUT ME

michel portuese

Passionate since my childhood by artistic fields such as music, photography and video, I began to self-taught video editing quite early on, then moved on to multimedia and audiovisual studies.

Graduated in 2006 from the Ingemedia Institute at the University of Toulon (Multimedia and Audiovisual Master), I quickly joined a small Parisian start-up, which will become a leading company in its web video market: Brainsonic.
This first and long experience allowed me to acquire many skills, both technical (shooting, editing, live multicam set, motion design, color grading …), and organizational or relational (processes, workflow, team recruitment, internal training, creative briefs, etc.)

After more than 10 years with Brainsonic I had the opportunity to join Ubisoft as Lead Video Artist on the JustDance 2017 and JustDance 2018 video games, which was a truly enriching experience for me. Both on the rise in skills, and on the discovery of the inside of an exciting universe, that is the video games industry.

For 5 years now, I have been working in a whole different world, that is the automotive industry. Within the Renault Group design department, and more precisely « Brand identity », I work on defining the visual codes (particularly in video, motion design and digital) of the various brands of the group (Renault Group, Renault, Dacia, Alpine, Mobilize…), and their different brand universes, on board and off board.
My work consists of both permanent monitoring, the definition of creative briefs for the agencies and the management of these projects, as well as the creation of content for the Design, Communication or Marketing professions.

To resume, I am a curious, versatile, sensitive, perfectionist, and always looking for something new and creative.

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